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Affordable groceries, uncompromising quality—for families who want both

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The Highest Quality Standards in the Industry

We do the vetting for you, prioritizing organic products and restricting over 1,000 ingredients like GMOs, artificial flavors, and parabens.

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Do Healthy Your Family’s Way

Shop by 90+ diet, allergy, and lifestyle filters (no need to research every ingredient list!) to find kid-approved options that meet your family's needs.

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Kid-Friendly Finds With Ingredients You Trust

From convenient organic pouches to low-sugar snacks, discover family-trusted alternatives to all your kids’ favorites.

An array of Thrive-specific brands

Member-Exclusive Thrive Market Brands

Quality you trust, prices you love. Get access to 650+ top-quality, member-exclusive pantry staples, meat and seafood, cleaning essentials, supplements, and body care products.

Take the stress out of shopping: Get up to 30% off* organic and sustainable products.

*Savings based off Compare At prices and may vary. See Terms for details.

Take It From Parents Like You

See why more than 1.5 million members trust us.

Thrive verified shopper Allie Z.
Allie Z.
Pittsburgh, PA
We found out that our daughter had some food sensitivities, so we used Thrive Market to find dairy-free items and gluten-free items that were completely missing from the shelves of local grocery stores and Thrive Market made our lives so much easier.
Verified Shopper
Thrive verified shopper Alla P.
Alla P.
Charlotte, NC
My son is the main reason why we enjoy Thrive Market so much, because I always look for healthy, organic and sustainable foods that are also affordable, and Thrive Market is definitely the place to go.
Verified Shopper
Thrive verified shopper Alyson G.
Alyson G.
Watervliet, MI
It’s important to me that I don’t compromise on the quality of the food. Thrive Market has given me the opportunity to afford this food and get it, because I would have to travel at least 30 miles (if not 50) to get to the nearest healthy grocery store.
Verified Shopper

We're on a mission to make healthy and sustainable living easy and affordable for everyone.

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several chickens in a field
a woman handing a full tote bag to a child holding a flower
a tomato in a produce bag with beets lying on the table next to it.